Advertisers are spending millions of dollars to get those popup ads on your desktop. They are paying software makers to design and develop software that will invade your desktop and "get around" popup blocker software that is on the market. The good news is that on the other side of all that, the popup blockers are making software that can detect popup ads and catch them before they enter your desktop. The battle continues and will continue as new technology is developed. You want to get the latest updates for your popup blocker and stay up with the latest technology to battle popup ads.